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Photo: Photo by Product School on Unsplash
Crowd of people.
Crowd of people..
Photo: Photo by Product School on Unsplash

B2B Activities

These are activities Innovation Norway offers in 2020 - and activities Norwegian travel and tourism partners can attend.
Frode Aasheim
Leder Innovasjon Norge Reiseliv B2B
Kari Anne Schwach
Project Manager Meetings Corporate
Siri Tallaksen
Project Coordinator B2B Leisure, Project Manager NTW


Register your interest deadlines:

Meeting activities
1st November  - 1st December

Leisure activities
1st November - 15th January

Increasing the value creation within the Norwegian travel and tourism sector is important for Innovation Norway and a part of our mandate.

To succeed with that we must ensure that we offer targeted activities internationally and within our prioritized markets.

On the following pages you will find information about activities Innovation Norway offers in 2020, activities Norwegian travel and tourism partners can attend.

Please read the descriptions carefully, to ensure you find the activities most suitable for your company’s needs and ambitions. And do not hesitate to contact any of Innovation Norway's travel trade experts if you need advises regarding what kind of activities you should consider for your company to attend next year. 

Criterias and Guidelines document for our B2B activities 2020. Please read this document before signing up to our activities.

How to sign up for our activities in 2020?

  • You will be first asked to register your interest in the activities you are interested in. You will be asked to fill in your company's contact information and product presentation, before you can select the activity(ies) of your choice.
  • Shortly after, the IN representative responsible for the activity will take contact with you with more information.
  • At a later stage, you will receive the invitation to confirm your choice by signing up to the activity(ies) in question.
  • Note! If you haven't registered your interest to the activity, you might not receive the invitation link to sign up, so it is extremely important to register your interest within the deadline.

Deadline for B2B Leisure activities was 15th January 2020
Deadline for B2B Meeting activities was 1st December 2020

If you are interested in participating in our activities but missed the deadline, please take contact directly with the Innovation Norway representative in charge of the activity, to hear if it is too late to be part of the process. 




Activities - Meetings

Innovation Norway/Visit Norway has worked targeted with potential international buyers within the meeting and incentive market for many years. In 2020 we will continue this important work. Operational activities will still be our main focus and in 2020, Innovation Norway/Visit Norway offer a large selection of targeted activities, both cross country activities like the main international B2B fairs within the segment and market targeted activities in our prioritized market Great Britain, Germany, The Nederlands and Belgium, Sweden, France and Russia. Deadline for registering your company's interest: December 1st As soon as you have registered your interest, you will be contacted by one of our travel trade experts to agree upon a final plan for next year.

Activities - Leisure

A good cooperation with incoming tour operators and tour operators is crucial for many suppliers who are looking to sell to the international market.
Throughout the year, Innovation Norway organises several B2B activities in order to connect the suppliers to relevant buyers. Some activities are International, meaning that they aim at different markets at the same time, whereas others are market based.

Deadline register your interest by 15th January 2020 with a few exceptions as shown below:

Brazil & Argentina
9th-15th March
Deadline to register your interest: 15th December 2019

International - Berlin
B2B Fair ITB
4th-8th March
Registration is already open! Deadline 4th November 2019

Italy - Milan
Nordic Workshop
18th-19th March
Register your interest deadline 30th November 2019!

International - Madrid
22nd-26th January
Deadline to register your interest 30th November 2019!

International - Trondheim
Workshop NTW
30th March - 2nd April
Registration is opened! Deadline 31st January 2020