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A taste of Norway - Korea & Japan 2024


Korea, Japan

Register here! Deadline 8th of March


As long as the number of suppliers from Norway is low, we continue the Taste of Norway seminar style, where all participants get to give a presentation of their products to all the tour operators. The seminar is followed by a mingling session, where the suppliers have their own table, and the tour operator come and ask questions/follow up from the seminar.

The Japanese market has for decades been an important market to Norway. They travel all year, stay long and add many activities when they are here. Japan is not fully recovered yet, but predicted to show a positive development in 2024.

The Korean market was in 2023 back with higher numbers than in 2023. More charter flights will be set up for 2024, and the new Winter programs have also shown success.

Who is this activity for

This activity fits providers who

Are new to the market
Already have some network & market knowledge
Already have a very good network & market knowledge

Type of companies

Activity companies, carriers, destination companies, hotels
If we are to reach our goal about more sustainable travel, it is essential that we at the local workshop have suppliers who can help the operators with more content so the guests want to stay longer, and products that are available longer periods of the year.

Who are the buyers

Tour operators

The tour operators in Korea and Japan have many new employees, but also many who have been in the industry for a long time. General information is needed, but also indepth knowledge. Korea has now also started to develop winter tours to Norway, so this is for many “unknown” territory. 

Technical information

Price: NOK 8000.- per company, per country
Minimum nbr participants: 4 companies
Dates: 22nd-26th April

Registration is opened.  Deadline 8th of March. 
Register here.


Ingunn Sakshaug

Markedsspesialist Asia og nye markeder
Bransjeansvarlig for Danmark og Nederland
+47 926 04 452

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