Sustainable events

Nature-based activities

Many tour operators in Norway offer safe, nature-based activities such as dog-sledding, hiking, kayaking, bird watching and wildlife safaris. These are environmentally friendly activities with little or no impact on local ecosystems.

Educational training programmes

Innovation Norway offers training programmes for the industry, including a course in sustainable tourism. Acquiring a certification inevitably leads to a quality improvement for the businesses completing the course.

Working with and for local communities

An important aspect of sustainable tourism is to make a positive impact on the local community. Several Norwegian companies work within their community by taking part in local events, funding sports and volunteering.

At the opening of Scandic Fornebu for example, staff went from door to door and spoke with local residents, telling them about the hotel and asking for input on how the hotel could get involved locally. Residents were encouraged to take part in a brainstorming session and to come up with suggestions for how to make the Snarøya area a better place to live and visit.