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UK

B2B Meetings activities


UK Spring sales trip and M&IT award

Technical Information

Price: £1550,- ex VAT for one company/one participant.
 

Includes:

  • Planning and arranging sales visits
  • Attendance at evening event as described

Does not include:

  • Accommodation
  • Flights/transport

Minimum/maximum number of participants: 3 partners

Back to Market page & contact information

Background & Goals

Sales visits are an effective way of meeting a large number of UK customers in a short space (10 per trip). New for the year is that we are looking to be more targeted in our approach ensuring the optimal match between buyer and supplier.  We will therefore run two sales trips; one targeting incentives agencies and one the larger conference organisers. In the UK we will combine the sales trips with a networking event to ensure that our partner’s get the most out of their investment. 

The goal for this opportunity is to: Create an interest and increase knowledge about Norway and the relevant partners products. Depending on the partners we aim to get 2-3 enquiries.

Type of activity

B2B Sales call

Sales calls is an efficient and targeted way of approaching relevant buyers in the UK market. 

Sales trip with focus on conferences and participation at networking event for existing customers. .

Who is this for? 

  • Hotel Chains
  • Cities with excellent flight connection UK/EU

This is suitable for partners with excellent flight connection to their destination/product, and who have worked in the UK market for a while. 

At the end of the 3-days sales trip you will be able to attend the M&IT awards which is the biggest social event in the UK MICE calender. Over 1000 people attend. IN will recruit agencies to the VisitNorway table and introduce you to key people in the UK.


Type of clients: 

  • Event agencies
  • Incentive agencies

We will visit venue finders and agencies that arrange mainly conferences. Geographically we will cover the Midlands and London. If you have worked a lot in the London area and need to broaden your reach to the Midlands this is an effective way of doing so.


UK Autumn sales trip

Technical Information

Price: £1550,- ex VAT for one company/one participant.
 

Includes:

  • Planning and arranging sales visits
  • Attendance at evening event as described

Does not include:

  • Accommodation
  • Flights/transport

Minimum/maximum number of participants: 3 partners

STATUS

Innovation Norway will make a final decition in June.

If we decide to cancel the physical sales call, we will organise a digital one.

We will keep you informed. 


Background & Goals

Sales visits are an effective way of meeting a large number of UK customers in a short space (10 per trip). New for the year is that we are looking to be more targeted in our approach ensuring the optimal match between buyer and supplier.  We will therefore run two sales trips; one targeting incentives agencies and one the larger conference organisers. In the UK we will combine the sales trips with a networking event to ensure that our partner’s get the most out of their investment. 

The goal for this opportunity is to: Create an interest and increase knowledge about Norway and the relevant partners products. Depending on the partners we aim to get 2-3 enquiries.

Type of activity

B2B Sales call

Sales calls is an efficient and targeted way of approaching relevant buyers in the UK market. 

Sales trip and participation at a networking event

Who is this for? 

  • Luxury/Historic hotels
  • Destinations/Convention Bureaus
  • DMCs 

This is suitable for partners that do not necessarily have direct fligth connection from the UK, but have a strong incentive  offering. It is also good for a new partner entering the market.

Each partner will have the opportunity and responsibility to recruit two guests to a networking event that will be financed and organised by IN.

Type of clients: 

  • Event agencies
  • Incentive agencies

We will primarily target agencies in London that organise incentives. Norway is relatively unknown in the UK particularly smaller cities and towns. But these agencies are always looking for something new and exciting to offer their clients and although most agencies want direct flight connection and closeness to airports for larger conferences, they can accept inter-connecting flights or other transport for a special incentive or an arrangement around a knowledge hub.