B2B Activities: Italy

Marco Bertolini

Specialist Italia

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Status Updates from our markets


See here the previous presentations from our markets and when the next will be.

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Activities in the market in 2023


We are planning the following partner activities:

Be Nordic Day - workshop & event

Nordic Digital workshop

B2B fair TTG Rimini

Digital Nordic Workshop

  • This activity will help us reach out to the relevant tour operators we wish to work with in the long-term.
  • This activity will help generate sales and help Norwegian tourism industry fast back on track after 2 years of pandemic
  • This activity will help Norwegian tourism industry to be able to develop the right products for our international guests,  by keeping up with the market situations
  • This activity will help Norwegian tourism industry to adapt their products to our strategy and get an understanding how to implement evt. changes in a B2B perspective.

Read more information here

Be Nordic Day 

  • This activity will help us reach out to the relevant tour operators we wish to work with in the long-term.
  • This activity will help up educate the local travel trade in the direction of our strategy.
  • This activity will help generate sales and help Norwegian tourism industry fast back on track after 2 years of pandemic
  • This activity will help Norwegian tourism industry to be able to develop the right products for our international guests,  by keeping up with the market situations
  • This activity will help Norwegian tourism industry to adapt their products to our strategy and get an understanding how to implement evt. changes in a B2B perspective.
  • Sustainability: we will aim to find a location providing sustainable solutions (food, facilities, etc). The event will be held in Milan and we will incentive the use of sustainable transport to get to the town and to the location,

More information here.

TTG Rimini 

  • This activity will help us reach out to the relevant tour operators we wish to work with in the long-term.
  • This activity will help generate sales and help Norwegian tourism industry fast back on track after 2 years of pandemic
  • This activity will help Norwegian tourism industry to be able to develop the right products for our international guests,  by keeping up with the market situations
  • This activity will help Norwegian tourism industry to adapt their products to our strategy and get an understanding how to implement evt. changes in a B2B perspective.
  • Sustainability: 
  • We will try to use or re-use as much as possible recycled or sustainable furniture
  • We will avoid as much possible to use printed material and ecourage our partners to do the same
  • We will incentive the use of public transport to/from the fair

More information here.