Our goals 2019-2021

Product development
Active approach towards MICE agents, from 2019
Creation of product development projects within 3 segments: Culture (incl. Pilgrim Route), gastronomy and sustainability
Push to include 20 new products in the tour operator's portofolio within trekking, cultural events & travel and gastronomy
Push to include 10 new products in the Winter season towards the most important tour operators who per today do not offer any tours in Winter to Norway.

Increase visibility towards sales agents / boost sales
In Spain the tour operators do not sell directly to end-consumers and they need the travel agencies to sell their products. There are approximately 5 500 travel agencies in Spain and we will actively work with sales agents to motivate and boost sales. 
We are aiming to reach approximately 1000 travel agents over the course of 3 years: 
2019: 200  / 2020: 250 / 2021:300