Our focus in the market 2019-2021
Identified segments in the market and how it affects our B2B work:
Type of products we will have focus on:
Our clients & type of travel
Our goals 2019-2021
Support Italian tour operator already programming Norway to increase the number of low-season products in their portfolio as well as to include new regions of Norway in their programs.
Increase the number of tour operators programming our destination.
Make the tour operator more and more sensitive and involved in the creation of sustainable packages.
Select new tour operators in the niche/theme market and make Norway more and more popular for this target group.
Our B2B Activities in the market 2020
It is as important as ever that Norway maintains her presence in our markets. Below as short description of some activities that we are doing on behalf of the Norwegian Travel Industry in our market. This page will be updated during the course of the year, at the beginning of each month.
11th May. We conducted a webinar with the tour operator Il Diamante TO to promote Norway as a destination towards their travel agencies. The webinar had focus on Oslo as the subject was the Nordic capitals Oslo and Helsinki.
579 travel agents participated.
15th May. We conducted a webinar with the tour operator Giver Viaggi e Crociere in order to promote Norway as a Winter destination towards travel agencies and their Giver sales force.
152 travel agents participated.
04th June. We conducted a webinar with the tour operator Giver Viaggi e Crociere in order to promote Norway as a Winter destination towards travel agencies and their Giver sales force. We used the tour operators' platform and network. It was good to reach new travel agents and inform their sales staff.
127 travel agents participated.
09th June. We conducted a webinar with the tour operator Gattinoni Mondo di Vacanze, in order to promote Norwegian wildlife in the different seasons. It was good to start a collaboration with one of the most important TAs networks. The webinar will be available also for the agents who couldn't attend live.
27 travel agents participated.
08th July. We conducted a webinar in cooperation with Visit Nordfjord, to inform Italian tour operators about the opportunities of Nordfjord with an eye to Go Viking period and new products. Beate Vik Hauge presented Nordfjord region underlining opportunities into theViking period, some new products and news with the help of a presentation and some videos.
39 travel professionals participated.