Background & Goals
Norway doesn´t score very high when it comes to travelers knowledge about what Norway has to offer besides beautiful nature.
We want to change this image and show that Norway can also be for travelers interested in cultural experiences e.g. food, museums, art etc.
Inspire the tour operators to include more culture in their itineraries.
Type of activity
We want to show that Norway is a lot more than just beautiful nature and create a business arena where operators can purchase cultural products.
Who is this for?
- Culture institution
Suppliers and products who can attract travellers interested in culture and local food.
As the main buyers are incoming operators, the providers are to be familiar with this target group and willing to do business.
Type of clients:
- Tour operator
- Travel agency
- Independent agent
- Incoming operator
We invite incoming and Danish tour operators who have clients interested in culture and local food.