Our B2B activities towards the leisure market
There are more than 3000 tour operators worldwide* that have the potential of including Norway in their portfolio. Many tourists still book their trips through their local travel agencies and tour operators instead of booking directly with the supplier. This is why Innovation Norway works actively in order to: 1) Map relevant tour operators in the markets, 2) Promote Norway as a destination towards tour operators and travel agencies, and 3) Connect tour operators with relevant Norwegian suppliers.
On this page you will find information about the different kind of activities we offer and how you, as a Norwegian supplier, can get in touch with relevant and potential buyers of your product.
* Result of the tour operator mapping conducted in 2017.
Throughout the year we facilitate three types of activities for Norwegian suppliers:
- Sales driven activities
- Digital profiling activities
- Product development activities
Read more below and please contact us if you have any questions.